In response to a Longboard link I posted last week about Wieden + Kennedy's sleepy (think web based narcolepsy) new website Anson Parker writes, with great passion (and language not suitable for Airbag readers):
I assure you, this is nothing new and for an advertising agency that has been the poster child for out-of-the-box thinking in the advertising world for the last twenty years it is a big yawn. Timelines?! Pfffttt.
Hello W+K? Josh Davis called and he wants Praystation back.
Who isn't doing timelines? Look at BBDO at least they but some time and effort behind their efforts. It's still nothing new but the execution is a thousand times better.
I disagree. I think both belong in the same category of lame. And about that "vapid statement of differentiation" thing, get over it. Businesses have been doing it since Rome 1.0 and it's not going to go away any time soon.
Agreed, but that doesn't make W+K's website any better. Don't lower your standards just because the masses have. Expect more from the people who have the means and resources to do more.
Two things. First, do you hunt kangaroo with that potty-mouth? Second, if you're not the president of the W+K Fan Club then what in the hell do you have to be so angry about? Got First Amendment issues?
Feel free to chime in but keep the MySpace angst off my lawn. I've got enough for the both of us.